There are a host of interesting books about psychology, design, emotion, and how our brains work that informed my book, Designing for Emotion. Here’s a list of essential books for the shelves of any user experience designer, web designer, or content strategist interested in the topic of emotional design.
Psychologist Robert Plutchik’s research on emotion and its evolutionary origins provides fascinating insights and foundational theory for those of us exploring emotional design.
While researching emotional design for my 2010 An Event Apart talks “Learning to Love Humans: Emotional Interface Design”, I interviewed a number of interface designers to gain insight into the processes and techniques they are using to connect with their audience. Mark Jardine the is the designer behind the hugely popular Tapbots iPhone apps.