It’s not enough for our websites to be usable. They need to be human. Designing for Emotion will share insights into psychology and design principles that will help you make brands, products, and services emotionally engaging.
Walter’s approach is direct, rigorous, at times scientific and filled with practical insight and humor.
Every now and then a book comes along that changes the way you think about the web. This is one of them. The web is made for humans, and ‘Designing for Emotion’ does a fantastic job explaining how to keep that in mind. Two swissmiss thumbs up!
Feeling depressed and lonely, career-wise, design-wise? Do you feel constrained to produce dull, dreary designs? Do your pleas for excitement and emotional content fall on deaf ears? My prescription: 15 minute sessions reading Aarron Walter’s book ‘Designing for Emotion,’ three times a day. Continue until the symptoms disappear. If the symptoms persist, do not despair: reread the book.
I really admire MailChimp’s friendly presence. They put out such a positive, warm vibe. Well done.
I use MailChimp to host my newsletter mailing list. It’s reasonably priced (though not the very cheapest), and has much better usability than other mailing list services I investigated. I have been burned in the past with email providers so I would rather pay a little more for something good.
A concise newsletter with just a few bits of awesome to inform and inspire on a weekly-ish basis. View previous emails